Digital Travel US 2020

December 14 - 15, 2020

Palm Springs, CA

Blessy Townes, VP & Head of Digital at Discovery Hospitality
Discovery Hospitality Logo

Blessy Townes


VP & Head of Digital
Discovery Hospitality

Check out the incredible speaker line-up to see who will be joining Blessy.

Download The Latest Agenda

Day 1 Monday May 18 Pedal To The Metal: Accelerating Your Digital Evolution

Monday, May 18th, 2020


3:15 PM Case Study: Driving Direct Bookings – Direct Is Our Most Profitable Channel, So How Do We Maximize That?

• Key challenges in driving direct bookings and how to address them
• 3 underrated Google Analytics metrics to optimize your website for conversion
• SEO best practices you can implement in-house to grow Organic traffic
• 5 Simple PPC hacks to improve conversion and ROI