Digital Travel US 2020

December 14 - 15, 2020

Palm Springs, CA

Amrita Gurney, Vice President of Marketing & Community at CrowdRiff
CrowdRiff Logo

Amrita Gurney

Vice President of Marketing & Community

Check out the incredible speaker line-up to see who will be joining Amrita.

Download The Latest Agenda

Day 1 Monday May 18 Pedal To The Metal: Accelerating Your Digital Evolution

Monday, May 18th, 2020

2:55 PM How to Use User-Generated Content at Different Stages of the Guest Journey

One of the most influential sources of marketing content is right at your fingertips - the photos and reviews that guests post to social media every day. Leveraging user-generated content is about more than reposting to your social channels. It can play a critical role wherever a guest is on their path to purchase.In this fast-paced and visual presentation, learn:
• How to find brand-worthy UGC for your brand
• What kind of UGC to use at different stages of the traveler journey
• How to encourage more guests to post UGC around your brand