December 14 - 15, 2020
Palm Springs, CA
Director, Global Communications
Bahamas Ministry of Tourism & Aviation
Day 1 Monday May 18 Pedal To The Metal: Accelerating Your Digital Evolution
Monday, May 18th, 2020
11:05 AM Panel: Tech, Trials and Tribulations: Big Wins And Perilous Pitfalls In Integrating New Technologies
It’s no secret customer expectations have radically (and rapidly) changed in recent years. The high touch, high tech, "on-demand" culture fostered through the instant gratification provided by the likes of Apple, Netflix and Google has shaped the way they expect to interact with every experience throughout their lives. As technology advances and consumer preferences become more and more personalized, how can you conduct efficient and meaningful tech trials? This session will give each panelist the chance to talk about a recent tech trial, the lessons learned, and the things you should know before and during your next venture.
• Determining integration priorities
• Focusing the goal of the new experience - Omni channel? Personalization?
• Using data to drive decisions everywhere you can