Digital Travel 2019

April 08 - 10, 2019

Hyatt Regency Indian Wells, CA

Connie Marianacci


Director of eCommerce Strategy & Performance, Digital Marketing, North & Central America
Accor Hotels

DAY TWO: Booking & Experience, TUESDAY, APRIL 9, 2019

Tuesday, April 9th, 2019


1:35 PM CASE STUDY INTERACTIVE Win the booking! Now with… MORE ANALYTICS

It’s the same age old question: how can you get that sweet sweet conversion?  Let’s discuss what’s new when it comes to:
·         How touchpoints with customers that support conversions have changed over the past few years
·         Leveraging technology when you don’t have huge analytics tools
·         Integrating data from different platforms to form a complete picture
·         Building and testing your approach to attribution and incrementality


Check out the incredible speaker line-up to see who will be joining Connie.

Download The Latest Agenda