Devon Lucia is a seasoned marketing and content strategist with over a decade of experience in themed entertainment, hospitality, and travel. She currently serves as Vice President of Marketing & Partnerships, where she oversees integrated media plans across owned, earned, and paid channels. Devon leads product and brand marketing initiatives, developing comprehensive communication strategies and content plans, and manages strategic partnerships with National Geographic and The Walt Disney Company. Throughout her career, she has developed and managed award-winning campaigns for globally recognized brands, including Disney Parks & Resorts, SeaWorld Parks & Entertainment, and Travel + Leisure Co. Devon brings a unique blend of creative storytelling and strategic insight to her work, with expertise spanning brand development, content creation, and audience engagement. In addition to her work in marketing, Devon is the founder of a theater company in Orlando, where she has written and produced original plays that have been featured in community theaters and festivals. Devon looks forward to sharing her perspective on the power of storytelling in content creation and how brands can leverage authentic narratives to inspire, engage, and grow their audiences.