Working in various fields, from telecommunications to financial planning, Jeff Russell has been in the digital marketing field for nearly 20 years. The last 12 years, he's been working in the travel industry growing online efforts for a global travel company - the Globus family of brands. He oversees all web-related projects, initiatives and strategies for an integrated, company-wide approach that encompasses all travelers for Globus and Cosmos tours, Monograms packages and Avalon Waterways cruises. In addition to managing technology projects, he's also responsible for all online marketing efforts, including SEM, email marketing, display and social media.