John Acosta

Senior Director, Brand & Product Marketing Hertz

John Acosta is a seasoned marketing executive specializing in brand development and strategic marketing. He excels at crafting compelling narratives that resonate with global audiences by blending creative vision with analytical insights to drive brand growth and enhance market presence.

3:35 PM PANEL DISCUSSION: The Rise of Experiential Travel: Engaging Today’s Modern Traveler

Travelers are hungry for authentic and immersive experiences, and this panel, with Ron Dunaisky from Spinnaker Resorts, will offer practical strategies for crafting and delivering compelling experiences that cultivate deep traveler connections.

Analyzing the key motivations and desires of the modern experiential traveler.
Developing strategies for crafting genuine and unforgettable travel experiences.
Leveraging technology to enhance the experiential journey and connect travelers with their destinations.

Check out the incredible speaker line-up to see who will be joining John.

Download The Latest Agenda