Joyce Bliss

Former Global Marketing Director Enterprise Holdings (National Car Rental and Enterprise Rent-A-Car)

Joyce Bliss has over 20 years of International Sales and Marketing experience in the travel industry, the past 13 years she developed the International Digital strategy for Alamo and National Car rental, Europcar and most recently Enterprise Rent A car.  Her focus has been on creating customer centric promotions customized for global consumers.   Her experience includes performance marketing, social marketing, content marketing in the EMEA, LAC and APAC regions.

Previous global brands that she has worked with are American Airlines, Avis Rent a car, Auto Europe and Globus and Cosmos.  Joyce is currently enrolled in Northwestern Kellogg School Digital Strategies.