Kyle is a passionate leader with over 12 years of experience working in social media. After graduating from the University of Florida, Kyle worked in sports for the first 9 years of his career including stops at the Atlanta Falcons (Social Media Manager) and Orlando Magic (Director of Social Content & Engagement). Over the last 3+ years, Kyle has been the Director of Social Content at Holiday Inn Club before taking a role at Travel + Leisure Co. in 2025. Kyle is a firm believer that insights have to drive ideas in the digital space. It is vital to start with the WHY. Why do our consumers care about brand? Why will we grab their attention in an oversaturated market and an attention economy? It all starts with creating an emotional connection with our audience and building a sense of trust with our consumers. Kyle was born and raised in Florida and loves traveling with his wife and two kids! You can usually catch him at a live sporting event or waiting in line to see the Disney princesses with his 3 year old daughter.