Digital Travel US 2020

May 18 - 20, 2020

Hyatt Regency Indian Wells, CA

Mariana Fonseca Medina, Director of Ancillary and Merchandising Strategy at American Airlines
American Airlines Logo

Mariana Fonseca Medina

Director of Ancillary and Merchandising Strategy
American Airlines

Check out the incredible speaker line-up to see who will be joining Mariana.

Download The Latest Agenda

Day 2

Tuesday, May 19th, 2020

8:45 AM Keynote Presentation: Cultivating The Connected Culture: Influencing Your Organization’s Ability to Embrace Change

Between macro-economic fears, the “that’s for the young folks” mentality, and the tremendous amount of decision making around technology investments, it’s no wonder that many companies have been slow to move or make sweeping changes.  When it comes to digital strategy, moving your organization’s needle away from entrenched views has to be done in tandem, or at best, before, moving your sales needle.  This session will delve into tactics that have and haven’t worked – and what you can do to be your own force for change at your company.