Stephanie Simmons

Digital Product Manager, eCommerce & AB Testing Virgin Voyages

Digital Product Manager with a comprehensive knowledge of Agile Methodologies and a background in SAFe. I use data and customer insights to balance user needs with key stakeholder inputs.

In my current role I oversee and facilitate the development of the virginvoyages.com eCommerce platform and Experimentation platform, executing continuous delivery under a Product Oriented Delivery model.

Day 2: Business Transformation & the Future of Travel

1:10 PM Panel: Tap Into the Potential of Your Data and Get an ROI on Your Marketing Mix

Data is the new currency of travel marketing. This panels, will explore how to harness the power of data and analytics to make informed decisions, measure campaign effectiveness, and gain a return on your marketing investments.

Leveraging data and analytics to guide strategic marketing decisions and optimize resource allocation.
Employing advanced techniques for accurately measuring the ROI of marketing campaigns.
Implementing best practices for managing customer data platforms (CDPs) and ensuring data privacy.

Check out the incredible speaker line-up to see who will be joining Stephanie.

Download The Latest Agenda