Passionate storyteller skilled at bridging business and technical teams to drive high-impact results. 15+ years of experience leading large teams, driving digital transformation, consumer engagement, and lifecycle marketing for global brands.
Day 1 Mon. Sept 28
2:45 PM Panel Interactive: Designing a Modern Marketing Stack for Agility, Scale, and Cost Efficiency
As channels, tools, and expectations change faster than budgets, the structure of your marketing stack matters as much as the tech you choose. This interactive panel looks at how leading travel brands are re‑architecting their stacks so teams can move quickly, test boldly, and still keep costs in check.
- Align your tech stack with a clear operating model, so marketing, product, data, and IT can move quickly
- Simplify integrations and standardize data to personalize at scale while maintaining cost efficiency
- Governance, talent, and vendor strategies that keep your marketing org flexible enough to experiment with AI and new channels
Check out the incredible speaker line-up to see who will be joining Steve.
Download The Latest Agenda