TJ Jana is a Director of Data/AI at Universal Destinations & Experiences, where he leads enterprise initiatives spanning Customer Data Platforms, AI, identity resolution, personalization, and marketing technology. With more than two decades of experience in enterprise data and digital transformation, TJ specializes in turning emerging technologies into scalable business capabilities. His recent work focuses on implementing Agentic AI platforms, Customer 360, and real-time personalization to enhance guest experiences while addressing the practical challenges of governance, security, and enterprise integration. TJ is an Adobe Experience Platform Champion and a speaker on AI, customer data, and marketing technology.