Wynn James

Head of Digital Marketing Auberge Resorts Collection

At Auberge I lead the company’s digital ecosystem, overseeing strategy and execution across web, paid media, SEO, analytics, and CRM. I drive the selection and implementation of enterprise software and digital agency partners, ensuring scalable, data-driven solutions that support business growth. With a focus on performance, integration, and innovation, our team is shaping the digital foundation behind Auberge’s global brand presence.

Day 1: AI-Driven Transformation & Personalizing The Traveler Experience

9:20 AM Panel: Embracing the Power of AI in Travel & Hospitality

Artificial Intelligence is transforming every corner of the travel and hospitality landscape. From operations and guest experience to marketing, pricing, and work automation. As leaders explore how to harness AI effectively, it's critical to understand opportunities that come with this new frontier.

Join this panel of industry leaders who are actively exploring or implementing AI strategies within their own organizations. Sharing real-world experiences, lessons learned, and forward-looking advice to help you navigate your AI journey with confidence.

Using AI to streamline guest experiences and drive smarter decision-making
Building a GEO strategy to enhance visibility in AI Driven results
Using Gen AI to drive data analysis, customer segmentation, and content creation

Check out the incredible speaker line-up to see who will be joining Wynn.

Download The Latest Agenda