FirstHive is an industry leading Intelligent Customer Data Platform. FirstHive help enterprises take control of their customer data and provide marketing organizations with a suite of tools that enable them to execute highly personalized campaigns that achieve exponentially higher ROIs. This is accomplished by bringing together data from every customer touch point, Including Websites, Bots, Social Presence, Mobile Apps, etc. FirstHive has 100+ product integrations today across CRM, Mobile analytics, Web re-targeting, Voice/ Customer care, Cloud Telephony, CMS, Ad networks, Programmatic Ad tools, Social, etc. As an enterprise connects all its digital channels & marketing tools to their FirstHive account, a proprietary Machine Learning algorithm is then used to rapidly build unified customer identities. With these data rich unified identities, brands can optimize marketing choices around - content affinity, audience selection, channel preference & time of nudge.