Digital Travel US 2022 Blog » Digital Travel Research Briefs
What Trends are Shaking Up the Travel and Hospitality Industry? Understanding the Trajectory of Change in 2020
Refining your digital strategy is key to keeping pace with the competition in terms of customer loyalty and engagement in the travel and hospitality industry.
In 2018, most travelers turned to Google with purchase intent, expecting intelligent assistance. Now, machine learning technology is helping world-leading travel and hospitality companies discover, sort, display, and recommend personalized content and assistance at every customer touchpoint.